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Black Belt Startup: Entrepreneurship Foundations Course

Turn your professional skills into a scalable consulting or services business

FREE COURSE
FULL COURSE
COACHING MEMBERSHIP

  Free 1-Hour Entrepreneurship Essentials Course

Mindset, planning, marketing, selling, and delivery in your consulting or professional services business.

Completion time: 1 hour
Module 1

Introduction to the Free Course

(01:12)

INCLUDED IN FREE COURSE - SIGN UP
Module 2

Entrepreneurial Mindset: Are You Prepared for Entrepreneurship?

(04:30)

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Module 3

Overview of Consulting and Service Businesses

(03:50)    

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Module 4

Finding and Vetting Your Business Idea

(08:51)

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Module 5

Writing Your Business Plan

(06:53)

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Module 6

Creating Your Personal Financial Runway

(07:54)

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Module 7

Leveraging Your Network

(03:37)

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Module 8

Attending Live Events Networking Events, Part 1

(04:41)

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Module 9

Sales Funnel Overview

(07:11)

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Module 10

Just Sell: Getting to Your First 3 Sales

(03:45)

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Module 11

Project Kickoff and Communication

(05:10)

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Module 12

Full Benefits of Black Belt Startup

(01:29)

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Black Belt Startup: Entrepreneurship Foundations (Full Course)

Step-by-step blueprint to plan, market, sell, and deliver your services. 

  • 60 video modules
  • Video completion time: 5 hours
  • 12 templates and worksheets
 

Get the insights I learned from building 7 businesses that generated $65M in sales. 

  • Why "passion" is optional
  • Advantages of service and consulting businesses over product businesses
  • How to know if your business idea is worth pursuing
  • The dangers of underplanning or overplanning
  • Why you need to invest in accounting and legal support
  • The biggest mistake founders make with email
  • Basic tech to get you started
  • The most important marketing channel for new businesses
  • Why many founders never make it to the first sale
  • Doing whatever it takes to please your first clients
  • Staying a solopreneur vs. hiring
 

Starting a business is 5x harder than you think. Don't do it on your own.

Sign up for the full course. Start your business smarter and stronger.

30-Day Money-Back Guarantee

Access the Full Course Now for Just $99
Full curriculum

  Intro to Black Belt Startup

Module 1

Free Introduction to the Free Course

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  Pillar 1: Entrepreneurial Mindset and Personal Considerations

Module 1

Entrepreneurial Mindset: Are You Prepared for Entrepreneurship?

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Module 2

Beginner's Mind in Japanese Philosophy

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Module 3

Calculated Risk

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Module 4

Putting Work/Life Balance on Hold

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Module 5

Creating Your Black Belt Startup Roadmap

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  Pillar 2: Vetting Your Business Idea

Module 1

Overview of Consulting and Service Businesses

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Module 2

Consulting/Service Businesses vs Product Businesses

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Module 3

Mapping Your Skills to Your Offer

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Module 4

Finding and Vetting Your Business Idea

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Module 5

Audience Research

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Module 6

Identifying Your Unique Value Proposition (UVP)

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Module 7

Going Broad vs. Niching Down

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  Pillar 3: Business Planning

Module 1

Side Hustling

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Module 2

B2B and B2C Models

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Module 3

7 Pricing Models

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Module 4

Writing Your Business Plan

 

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Module 5

7 Audiences Your Business Plan Needs to Address

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Module 6

Creating Your Personal Financial Runway

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Module 7

Working With Advisors

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  Pillar 4: Partnerships and Legal Protections

Module 1

How to Hire a Business Attorney

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Module 2

Forming a Business Entity

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Module 3

Partnerships and Equity

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  Pillar 5: Finance and Accounting

Module 1

Early-Stage Cash Flow, P&L, and Budgeting

 

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Module 2

Working with Banks

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Module 3

Never Do Your Own Accounting

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Module 4

Hiring a Bookkeeper, Accountant, or Fractional CFO

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  Pillar 6: Branding and Foundational Technology

Module 1

Naming Your Business

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Module 2

Start With Simple Technology - Put People and Process First

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Module 3

Your Business Image Matters

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Module 5

Logo and Graphic Identity

Coming in January

Module 4

Logo and Graphic Identity

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    Pillar 7: Marketing

Module 1

Marketing Overview

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Module 2

Sales Pitch

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Module 3

Leveraging Your Network

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Module 4

Attending Live Events Networking Events, Part 1

 

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Module 5

Attending Live Events Networking Events, Part 2

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    Pillar 7, Part 2: Marketing (Continued)

Module 1

Allocating Your Marketing Budget on Paid Channels

Coming in January

Module 2

Social Network Setup

Coming in Janruary

Module 3

Setting Up Google Ads and Meta Ads

Coming in Janaury

Module 4

AI in Marketing Messaging

Coming in January

Module 5

Creating Your Marketing Performance Dashboard

Coming in March

Module 6

Partner Marketing

Coming in January

Module 7

Individual, Horizontal, and Vertical Referrals

Coming in January

  Pillar 8, Part 1: Sales

Module 1

Sales Overview

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Module 2

Sales Funnel Overview

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Module 3

The Emotion of Sales

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Module 4

The 2-1-2 Sales Approach (2-Hour Response, 1st meeting, 2-Day Followup)

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Module 5

Understanding What the Lead Really Wants

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Module 6

Qualifying Leads

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Module 7

Getting to the Decision Makers and Satisfying the Quiet Stakeholders

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Module 8

Nailing Your Demos

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    Pillar 8, Part 2: Sales (Continued)

Module 1

Just Sell: Getting to Your First 3 Sales

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Module 2

Say Yes, and Then Figure It Out

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Module 3

Contracts and Proposals

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  Pillar 9: Service Delivery

Module 1

Project Kickoff and Communication

 

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Module 2

Timeline, Scope, and Quality

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Module 3

Empowering Your Clients Through Consulting, Training, and Support

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Module 4

Progress Reports and Issue Resolution

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Module 5

Delighting Your First Clients

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Module 6

White Glove: Bringing Fortune 500 Service to SMBs

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  Pillar 10: Working with Contractors and Hiring

Module 1

Solopreneurship vs. Hiring

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Module 2

Outsourcing vs. Inhousing

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Module 3

Hiring Employees

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Module 4

Contractor Agreements

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  Next Steps

Module 1

Full Benefits of Black Belt Startup

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Don't start your business without the guidance of someone who has been where you want to go. Sign up for the full course, and start your business smarter and stronger.

 

Access the Full Course Now for Just $99

30-Day Money-Back Guarantee

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